The URL can be used to link to this page

Home My WebLink About2012-11-20 - Public Affairs-Communications-Technology Committee Meeting Agenda Packet Yorba Linda Hater District AGENDA YORBA LINDA WATER DISTRICT PUB AFFAIRS-COMMUNICATIONS-TECH COMMITTEE MEETING Tuesday, November 20, 2012, 4:00 PM 1717 E Miraloma Ave, Placentia CA 92870 COMMITTEE STAFF Director Gary T. Melton, Chair Steve Conklin, Acting General Manager Director Michael J. Beverage Damon Micalizzi, Public Information Officer 1. PUBLIC COMMENTS Any individual wishing to address the committee is requested to identify themselves and state the matter on which they wish to comment. If the matter is on this agenda, the committee Chair will recognize the individual for their comment when the item is considered. No action will be taken on matters not listed on this agenda. Comments are limited to matters of public interest and matters within the jurisdiction of the Water District. Comments are limited to five minutes. 2. DISCUSSION ITEMS This portion of the agenda is for matters such as technical presentations, drafts of proposed policies, or similar items for which staff is seeking the advice and counsel of the Committee members. This portion of the agenda may also include items for information only. 2.1. Bottled Water Label Contest Update (Verbal Report) 2.2. Draft Winter Newsletter (To be provided at meeting.) 2.3. Signage for Board Room (Verbal Report) 2.4. YLWD.com Launch (Verbal Report) 2.5. Public Outreach Activities 2.6. Status Report on Strategic Plan Initiatives 2.7. Future Agenda Items and Staff Tasks 3. ADJOURNMENT 3.1. The next Public Affairs-Communications-Technology Committee meeting will be held Monday, December 3, 2012 at 3:00 p.m. Items Distributed to the Committee Less Than 72 Hours Prior to the Meeting Pursuant to Government Code section 54957.5, non-exempt public records that relate to open session agenda items and are distributed to a majority of the Committee less than seventy-two (72) hours prior to the meeting will be available for public inspection in the lobby of the District's business office located at 1717 E. Miraloma Avenue, Placentia, CA 92870, during regular business hours. When practical, these public records will also be made available on the District's internet website accessible at http://www.ylwd.com/. Accommodations for the Disabled Any person may make a request for a disability-related modification or accommodation needed for that person to be able to participate in the public meeting by telephoning the Executive Secretary at 714-701-3020, or writing to Yorba Linda Water District, P.O. Box 309, Yorba Linda, CA 92885-0309. Requests must specify the nature of the disability and the type of accommodation requested. A telephone number or other contact information should be included so the District staff may discuss appropriate arrangements. Persons requesting a disability-related accommodation should make the request with adequate time before the meeting for the District to provide the requested accommodation. ITEM NO. 2.5 AGENDA REPORT Meeting Date: November 20, 2012 Subject: Public Outreach Activities ATTACHMENTS: Description: Type: PACT - Public Outreach Activities FY 12-13.docx Public Outreach Activities Backup Material Special Events Date Description Business Materials Notes 07/03/12 Community Fundraiser East Lake Eagle Rays Swim Team 120 Water Bottles 07/05/12 Community Event The Cal South Outreach Program for Soccer 600 Water Bottles 07/18/12 School Fundraiser YLHS Men's Basketball 144 Water Bottles 07/26/12 Community Event YL Chamber of Commerce- Taste of YL 1,200 Water Bottles 07/26/12 Community Event Project 999 (Supporting Fallen Police Officers) 288 Water Bottles 08/03/12 School Fundraiser El Dorado HS Football Golf Tournament 120 Water Bottles 08/10/12 Community Fundraiser YL Relay for Life 750 Sports Bottles,Water Truck, Booth 08/16/12 School Fundraiser 5th Annual Ryan Bousquet Memorial Fun Run 264 Water Bottles 08/30/12 Community Event National Charity League Father/Daughter Event 384 Water Bottles 09/10/12 Community Fundraiser "Tee It Up For the Troops" Golf Tournament 168 Water Bottles 09/13/12 Community Event Kids' Community Swap Meet 360 Water Bottles 09/20/12 Health Expo Costco 200 Water Bottles/250 Squirt Bottles 350 YoYos 100 Frisbees 09/29/12 Community Fundraiser East Lake Village 200 Water Bottles 10/03/12 Community Event Littlest Angel Guild Annual Home Tour& Gift Fair 240 Water Bottles, 8 Traffic Cones 10/03/12 Fundraiser YL Pop Warner Football 340 Water Bottles 10/04/12 Fundraiser Es eranza High School PTSA 720 Water Bottles 10/12/12 Community Event Yorba Linda Girl Scout association. 500 Water Bottles 10/13/12 Community Event Placentia Heritage Festival 3,000 Sports Bottles 10/18/12 0 -a-thon Fairmont Elementary 1,200 Water Bottles 10/18/12 0 -a-thon Glenknoll Elementary 520 Water Bottles 10/25/12 Community Event City of Y.L. Parks & Rec. Senior Health Faire 504 Water Bottles, 500 Sports Bottles 10/25/12 Community Fundraiser St. Martin de Porres Catholic Church Halloween Fundraiser 504 Water Bottles 10/26/12 0 -a-thon Lakeview Elementary 528 Water Bottles 10/26/12 0 -a-thon Mable Paine Elementary 528 Water Bottles 11/01/12 0 -a-thon Van Buren Elementary 720 Water Bottles 11/01/12 0 -a-thon Glenview Elementary 480 Water Bottles 11/08/12 0 -a-thon Rose Drive Elementary 432 Water Bottles 11/10/12 Community Event City of YL Fiesta Days 1,500 Sport Bottles 11/17/12 Fundraiser YLHS Basketball 312 Water Bottles 11/22/12 Community Event Plymouth Rock'N Run 2,000 Sp ort Bottles, Frisbees,Yo Yos 12/08/12 School Fundraiser Es eranza Dance Team 480 Water Bottles As of November 14, 2012, 12,272 Water Bottles Scheduled/Donated ITEM NO. 2.6 AGENDA REPORT Meeting Date: November 20, 2012 Subject: Status Report on Strategic Plan Initiatives ATTACHMENTS: Description: Type: PACT - Strategic Plan Trackinq.xlsx STRATEGIC PLAN TRACKING Backup Material Strategic Plan Initiatives Status Report Public Affairs-Communication-Technology Committee Completion Strategies Start Date Lead Party October 2012 Progress Date OE 1: O timize Use of Existing Technologies Identify the Current Functionality of OE 1-A Existing Technology and Determine if Jul-11 Sep-11 IT Director/EPIC Committee No Change it is Being Utilized to Full Capacity NEW WEBSITE IMPLEMENTS Evaluate How Each Department Might EPIC Committee/ Executive ON-LINE FORMS OE 1-13 Make Further Use of Existing Sep-11 Dec-11 Technology Staff STREAMLINING WORK AND INCREASING EFFICIENCY CP 1: Increase Brand Recognition within the Communit Enhance Resources for Public CP 1-A Information&Governmental Affairs Jul-11 Dec-11 Public Information Officer NEW SIGNAGE FOR BOARD ROOM NEW WEBSITE Division Develop a Public Relations Master YLWD Communications Plan is CP 1-13 Jul-11 Jun-12 Public Information Officer Plan with Measurable Goals currently being updated. NEW WEBSITE LAUNCHED Effectively Use Broad Spectrum CP 1-E On-going On-going Public Information Officer 11/15 SOCIAL MEDIA Communication Opportunities MARKETING PLAN UNDERWAY CP 2: Increase Public Awareness of Water and Wastewater Related Issues RECORD NUMBER OF ENTRIES Develop and Expand a Youth CP 2-13 Jul-11 On-going Public Information Officer FOR THIS YEAR'S CONTEST/ Education Program GIRL SCOUT TOUR ON NOV 14