HomeMy WebLinkAbout2013-06-03 - Public Affairs-Communications-Technology Committee Meeting Agenda PacketYorba Linda
Water District
AGENDA
YORBA LINDA WATER DISTRICT
PUB AFFAIRS - COMMUNICATIONS -TECH COMMITTEE MEETING
Monday, June 3, 2013, 4:00 PM
1717 E Miraloma Ave, Placentia CA 92870
1. CALL TO ORDER
2. ROLL CALL
COMMITTEE STAFF
Director Michael J. Beverage, Chair Steve Conklin, Acting General Manager
Director Ric Collett Art Vega, Acting IT Manager
Damon Micalizzi, Public Information Officer
3. PUBLIC COMMENTS
Any individual wishing to address the committee is requested to identify themselves and state the matter on
which they wish to comment. If the matter is on this agenda, the committee Chair will recognize the individual for
their comment when the item is considered. No action will be taken on matters not listed on this agenda.
Comments are limited to matters of public interest and matters within the jurisdiction of the Water District.
Comments are limited to five minutes.
4. DISCUSSION ITEMS
This portion of the agenda is for matters such as technical presentations, drafts of proposed policies, or similar
items for which staff is seeking the advice and counsel of the Committee members. This portion of the agenda
may also include items for information only.
4.1. CMMS Reports (Verbal Report)
4.2. Status of Dynamics GP Consultant (Verbal Report)
4.3. Draft Summer Newsletter (To be provided at the meeting.)
4.4. Water Education for FY 2013/14 (Verbal Report)
4.5. Lobby /Board Room Signage Changes (Verbal Report)
4.6. Future Outreach and Press Relations (Verbal Report)
4.7. Status of Public Outreach Activites
4.8. Status Report on Strategic Plan Initiatives
4.9. Future Agenda Items and Staff Tasks
Development of District FAQ Brochure
Development of Crisis Communications Plan
5. ADJOURNMENT
5.1. The next Public Affairs - Communications - Technology Committee meeting is scheduled to
be held Monday, July 1, 2013 at 4:00 p.m.
Items Distributed to the Committee Less Than 72 Hours Prior to the Meeting
Pursuant to Government Code section 54957.5, non - exempt public records that relate to open session agenda items
and are distributed to a majority of the Committee less than seventy -two (72) hours prior to the meeting will be available
for public inspection in the lobby of the District's business office located at 1717 E. Miraloma Avenue, Placentia, CA
92870, during regular business hours. When practical, these public records will also be made available on the District's
internet website accessible at http: / /www.ylwd.com /.
Accommodations for the Disabled
Any person may make a request for a disability - related modification or accommodation needed for that person to be
able to participate in the public meeting by telephoning the Executive Secretary at 714 - 701 -3020, or writing to Yorba
Linda Water District, P.O. Box 309, Yorba Linda, CA 92885 -0309. Requests must specify the nature of the disability and
the type of accommodation requested. A telephone number or other contact information should be included so the
District staff may discuss appropriate arrangements. Persons requesting a disability - related accommodation should
make the request with adequate time before the meeting for the District to provide the requested accommodation.
AGENDA REPORT
Meeting Date: June 3, 2013
ITEM NO. 4.3
Subject: Draft Summer Newsletter (To be provided at the meeting.)
ATTACHMENTS:
Description: Type:
Backup Material Distributed Less Than 72 Hours Prior to
330901 Summer13 Newsletter.pdf Backup Material
the Meeting
®Yorba Linda
Water District
Independent, Trusted and Reliable
Service for more than 100 Years.
1717 E. M iraloma Ave., Placentia, CA 92870
(714) 701 -3000 1 www.YLWD.com
Storing Tap Water for Emergency Use
Backup Material Distributed Less
Yorba Linda Water District's goal is to provide an uninterrupted supply of quality drinking water
even in the face of adversity; however, we also advocate preparedness. Water can quickly
become a precious resource following many disasters. The following guidelines, adapted
from www.ready.gov, can help you be prepared in case of an emergency.
How Much Water Should 1 Store for Emergency Use? It is recommended you store a three -day
supply of water including at least one gallon per person per day. A normally active person
needs at least one -half gallon of water daily just for drinking.
How Should Tap Water be Stored? It is recommended you purchase food -grade water storage
containers from surplus or camping supply stores to use for water storage. Before filling with
water, thoroughly clean the containers with dishwashing soap and water, andrinse completely
so there is no residual soap. Follow directions below for filling the container with water.
If you choose to use recycled storage containers, choose two -liter plastic soft drink bottles —
rot plastic jugs or cardboard containers that have contained milk or fruit juice. Milk protein and
fruit sugars cannot be adequately removed from these containers and provide an environment
for bacterial growth when water is stored in them.
If storing water in plastic soda bottles, follow these steps Thoroughly clean the bottles with
dishwashing soap and water, and rinse completely so there is no residual soap. Sanitize
the bottles by adding a solution of one teaspoon of liquid household chlorine bleach such
as Clorox® Regular Bleach to the water. (Do not use scented, color safe or bleaches with
added cleaners.) Swish the sanitizing solution in the bottle so that it touches all surfaces. After
sanitizing the bottle, thoroughly rinse with clean water.
Filling the Containers. Fill the container with tap water. Yorba
Linda Water District water is treated with chlorine so you do not
need to add anything to preserve it. Tightly close the container
using the original cap. Be careful not to contaminate the cap by
touching the inside of it with your finger. Place a date on the
outside of the container so you know when it was filled.
Where Should the Water be Stored? Water for emergency use
should be stored in a cool, dark place with limited or preferably
Eno exposure to sunlight. You may want to consider storing half
of it in one place and half in another place to guard against all
111 of the water being compromised by the disaster. Containers
of water can also be stored in a freezer where the ice will help
maintain the temperature of the freezer during power outages and provide emergency water
as it melts. If water will be frozen, the containers should not be filled completely to allow
room for expansion.
How Long Can the Water be Stored? Water stored in this way will last for many months. It is
recommended that you inspect your stored water supply every three months and empty your
containers, clean, and refill them approximately every six months.
Storing Bottled Water. Commercially bottled water can be used for emergency water storage.
Keep bottled water in its original container and do not open until it is needed. Replace bottled
water on the expiration or "use by" date.
More information on emergency water storage can be found at www.ready.gov.
BOARD OF
DIRECTORS
PRESIDENT
Gary Melton
VICE- PRESIDENT
Bob Kiley
DIRECTORS
Michael J. Beverage
Ric Collett
Phil Hawkins
WE WELCOME
YOUR COMMENTS!
YLWD PUBLIC AFFAIRS
PublicAffairs @ylwd.com
(714) 701 -3000
twitter.com /ylwd
O n
OUR MISSION
Yorba Linda Water District will
provide reliable, high quality
water and sewer services in an
environmentally responsible
manner, while maintaining an
economical cost and unparalleled
customer service to our community.
OUR VISION
Yorba Linda Water District will
become the leading, innovative
and efficient source for high
quality reliable services.
0 Summer 2013
WE'RE ERE FORYOU
High quality customer service, whether it be in
person, on the phone or online, is the hallmark
of the Yorba Linda Water District. Our customer
service tradition features an unwavering
commitment to provide the best service at the
lowest possible cost to our customers. YLWD's
highly dedicated customer service professionals
are available to provide information about many
things, from your monthly water bill and bill
payment questions to concerns about leaks and
meter issues.
While our call center is available Monday- Thursday from 7am — 6pm, YLWD customers can
also quickly quench their thirst for account related information by visiting the Customer Service
section of the YLWD website for 24/7 access and important information and fact sheets. While
visiting the YLWD website, customers can sign up for Online Bill Pay — YLWD 's free electronic
billing and payment service, register for Doxo, on -line bill delivery, access their bill and discover
multiple bill payment options. During our regular business hours, YLWD Customer Service
Specialists are available to answer questions via email at customerservice@YLWD.com or by
calling 714 - 701 -3000.
YLWD customers interested in finding new and innovative ways to save water or who have
water conservation questions, can find detailed information on our website as well.
Our core belief is that we serve the public. We strive to lead the industry in quality customer
service and to provide the highest value to our customers in the form of the lowest possible
cost. It's the YLWD way.
Backup Material Distributed Less Than 72 Hours Prior to the Meetin
mill
THE VALUE OF TAP WATER
A comment we often hear is Your water is so expensive. However, Yorba Linda Water District doesn't
own any water nor does the District profit from the services it provides. We purchase every drop
from Metropolitan Water District of Southern California (MWD) our source for import water, and via
Orange County Water District (OCWD), presiding over the groundwater basin. As a result, your rates
are composed of what we pay for water and what it costs us to deliver it.
Tap water costs you less than a penny a gallon. Yet how many of us consider what it takes to treat and
deliver safe and reliable water to homes and businesses every single day? There is for example, the
challenge of meeting increasingly stringent drinking water regulations that can require new treatment
technologies. There is the need to repair and upgrade aging pipelines, pumps, and other facilities,
some more than 100 years old. And there is the rising cost of electricity to transport and treat the
water.
Diving a little deeper into the facts, the truth is, water is free, the costs you pay on your monthly water
bill are all for shipping and handling.
The water you receive at your tap may come from a nearby well or it may travel hundreds of miles through canals or pipelines to
reach your tap. In either case, your tap water is filtered, cleaned, tested and distributed in an exhaustive process that produces
some of the highest quality drinking water in the nation and the world.
What Drives Water Rates
Some of the factors affecting the cost of treating and delivering water:
• Rising treatment costs: California tap water meets some of the most rigorous
water quality standards in the nation. Producing high - quality water requires
significant investments in treatment technologies.
• Aging water infrastructure: From treatment plants to pumping stations to local
storage tanks to pipelines, much of the system that delivers water to Californians
was built decades ago. Aging parts of that system must be upgraded, repaired or
replaced to ensure reliable water deliveries for future residents and businesses.
Capital expenses and debt service to fund those repairs and upgrades can account
for a significant portion of monthly water bills.
• Increasing energy costs: Electricity can account for a substantial portion of a local
water agency's operating expenses. Water is a heavy substance that requires
a great deal of energy to move from the source to the tap, which could require
pumping it out of the ground, over mountains, and long distances. Energy is also
used during the water treatment process to remove impurities.
• Investing in new supplies: California's population continues to grow, but our
Tap Wite - What a Gres[ ValueI
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-
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statewide water supply system of canals, pipelines or other storage facilities has not been significantly expanded in more than
three decades. YLWD has invested millions of dollars in local resource strategies, such as groundwater storage, conservation
and other projects, to stretch supplies and increase reliability. These strategies are much more expensive than sources we
have relied on in the past and monthly water bills may reflect a share of the costs.
As these factors continue to impact water rates, YLWD's Board of Directors has elected to spread current rate increases over
three years, beginning this past fiscal year and continuing for the next two years in order to try to keep rates as flat as possible.
YLWD prides itself on being an excellent steward of your water system, which includes proactive maintenance, stringent quality
standards and preparing for changing weather patterns. Though there is a cost associated with the management of the system,
the cost of NOT appropriately managing the system is far greater.
STEVE CONKLIN
Acting General Manager
YLWD TAKES PROACTIVE APPROACH
TO SEWER MAINTENANCE
.r
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r
With more than 235 miles of sewer mains, and 2
sewage pump stations conveying millions of gallons
of wastewater per day, Yorba Linda Water District
maintains a goal of zero sewer spills, and takes a
proactive approach, rather than reactive to inspection
and maintenance of these facilities.
"Wastewater collection systems can be vulnerable
to potential failure, with probable impacts to the
environment and to public safety," said John
DeCriscio, YLWD Operations Manager.
YLWD's collection system (sewer system) has approximately 25,000 connections and serves
a population of more than 70,000 people including all of the City of Yorba Linda and portions of
Placentia, and pockets of Unincorporated Orange County. It's important to point out that YLWD does
not maintain storm drains, which is a separate system from sewers.
The District has 7 collection system employees who keep the sewer lines flowing, maintain lift
stations, manhole covers and respond to emergencies. There is a fleet of specialized vehicles that
help workers do their jobs.
Collection system employees use closed circuit television (CCTV) trucks to monitor various conditions
of 6 to 24 inch sewer mains using closed circuit television. Employees are able to inspect these sewer
mains by inserting an 80 -pound brass mechanical tractor, with an attached adjustable camera which
resembles a remote control vehicle. The tractor and camera is lowered through a manhole opening
where it is controlled by an operator, tethered on a 1,000 -foot cable.
The camera travels through the sewer mains while an employee watches the images on a computer
screen inside the CCTV truck. Sewer mains are checks for cracks, roots, and any other type of
blockages which may occur. Employees also inspect all new sewer mains prior to being placed into
service.
Collection system employees also utilize Hydro /Combination Units for cleaning all sewer mains
throughout our community. This specialized piece of equipment can carry approximately 1,000 gallons
of water, which is pumped through 600 feet of one -inch hose under high - pressure. The high - pressure
hose is inserted into the sewer mains through the manhole opening. The high - pressure stream of
water scours the pipe walls as it is propelled through the sewer main removing all accumulated
debris. Employees also visually inspect the conditions of the manhole structure as well. Special
attention is given to inspecting and cleaning sewer mains within shopping centers because of the
potential of grease problems from food service establishments.
41
AGENDA REPORT
Meeting Date: June 3, 2013
ITEM NO. 4.7
Subject: Status of Public Outreach Activites
ATTACHMENTS:
Description: Type:
PACT - Public Outreach Activities FY 12- 13.docx Public Outreach Activities Backup Material
Special Events
Date
Description
Business
Donation Notes
07/03/12
Community
Event
East Lake Eagle Rays Swim Team
120 Bottles
07/05/12
Community
Event
The Cal South Outreach Program for Soccer
600 Bottles
07/18/12
School Fundraiser
YLHS Men's Basketball
144 Bottles
07/26/12
Community
Event
YL Chamber of Commerce- Taste of YL
1,200 Bottles
07/26/12
Community
Event
Project 999 (Supporting Fallen Police Officers
288 Bottles
08/03/12
School Fundraiser
El Dorado HS Football Golf Tournament
120 Bottles
08/10/12
Community
Event
YL Relay for Life
750 Sports Bottles, Water Truck, Booth
08/16/12
School Fundraiser
5th Annual Ryan Bous uet Memorial Fun Run
264 Bottles
08/30/12
Community
Event
National Charity League Father/Daughter Event
384 Bottles
09/10/12
Community
Event
"Tee It Up For the Troops" Golf Tournament
168 Bottles
09/13/12
Community
Event
Kids' Community Swap Meet
360 Bottles
09/20/12
Health Expo
Costco
200 Bottles 250 Squirt Bottles 350 YoYos Frisbees
09/29/12
Community
Event
East Lake Village
200 Bottles
10/03/12
Community
Event
Littlest Angel Guild Home Tour & Gift Fair
240 Bottles, 8 Traffic Cones
10/03/12
Fundraiser
YL Pop Warner Football
340 Bottles
10/04/12
Fundraiser
Es eranza High School PTSA
720 Bottles
10/12/12
Community
Event
Yorba Linda Girl Scout association.
500 Bottles
10/13/12
Community Event
Placentia Heritage Festival
3,000 Sports Bottles
10/18/12
0 -a -thon
Fairmont Elementary
1,200 Bottles
10/18/12
0 -a -thon
Glenknoll Elementary
520 Bottles
10/25/12
Community
Event
City of Y.L. Parks & Rec. Senior Health Faire
504 Bottles, 500 Sports Bottles
10/25/12
Community
Event
St. Martin de Porres Halloween Fundraiser
504 Bottles
10/26/12
0 -a -thon
Lakeview Elementary
528 Bottles
10/26/12
0 -a -thon
Mable Paine Elementary
528 Bottles
11/01/12
0 -a -thon
Van Buren Elementary
720 Bottles
11/01/12
0 -a -thon
Glenview Elementary
480 Bottles
11/08/12
Jo -a -thon
Rose Drive Elementary
432 Bottles
11/10/12
Community
Event
City of YL Fiesta Days
1,500 Sport Bottles
11/17/12
Fundraiser
YLHS Basketball
312 Bottles
11/22/12
Community
Event
Plymouth Rock'N Run
2,000 Sport Bottles, Frisbees, YoYos
12/08/12
School Fundraiser
Es eranza Dance Team
480 Bottles
02/04/13
School Fundraiser
Baseball Booster Club Golf Tournament
432 Bottles
02/14/13
0 -a -thon
Bryant Ranch o -a -thon
600 Bottles
02/14/13
Community Event
Tyler Young Donation
120 Bottles
02/14/13
School Event
YLHS Theater Guys and Dolls Program
288 Bottles
02/21/13
Community Event
Friends Church Annual justice Conference
600 Bottles
02/21/13
Community Event
Cub Scout Pack 580 Blue and Gold
312 Bottles
02/21/13
Community Event
BSA Pack 780 Blue and Gold
216 Bottles
02/23/13
Community Event
Costco Business Expo
1400 Bottles, 100 YoYos, Pens & Pencils
02/25/13
Community Event
National League of Young Men Mom's Meeting
72 Bottles
02/28/13
School Event
St. Francis of Asisi Academic Decathalon
72 Bottles
03/06/13
Community Event
Yorba Linda Youth Track Meet
720 Bottles
03/07/13
School Event
Travis Ranch Vocal Music
288 Bottles
03/14/13
Community Event
Richfield Church Women's Retreat
120 Bottles
03/14/13
School Event
El Dorado Boy's Basketball Banquet
192 Bottles
03/14/13
School Event
YLHS PTSA Mustang Pride Day
216 Bottles
03/14/13
Community Event
WYL Little League Grandparents Day
360 Bottles
03/17/13
Community Event
REACH Foundation, ShamRock n' Run
504 Bottles
03/21/13
Community Event
Orangewood Children Foundation
600 Bottles
03/21/13
Community Event
Centanni- Cottle Memorial 5k
600 Bottles
03/21/13
Community Event
National League of Young Men Mom's Meeting
72 Bottles
03/21/13
Community Event
Cub Scout Pack 780 Pinewood Derby
168 Bottles
03/21/13
School Event
Travis Ranch Middle School Run -2b -Fit
816 Bottles
03/28/13
Community Event
City of Y.L. E - Citement Hunt
408 Bottles
03/28/13
Community Event
Cross ointe Church Easter Eggstravaganza
1,800 Bottles
04/04/13
Community Event
OC Annual Foster-Kinship Event
408 Bottles
04/11/13
Community Event
National League of Young Men Mom's Meeting
72 Bottles
04/11/13
School Event
Glenknoll Elementary o -a -thon
504 Bottles
04/11/13
Community Event
Girl Scouts of OC Finance Your Future
120 Bottles
04/11/13
School Event
Travis Ranch Elementary Pride Day 2013
168 Bottles
04/11/13
Community Event
YL Presb. Church Youth Spaghetti Dinner
168 Bottles
04/18/13
Community Event
National Charity League's Patroness Meeting
144 Bottles
04/22/13
Community Event
Alta Vista
288 Bottles
04/25/13
School Event
Yorba Linda High School Golf Tournament
240 Bottles
05/02/13
Community Event
Girl Scout Troop 221 Dance
288 Bottles
05/02/13
School Event
Travis Ranch Elementary 3rd Grade Country Fair
168 Bottles
05/04/13
Community Event
Costco Business Expo
1400 Bottles, 100 Pens & Pencils
05/18/13
Community Event
Boy Scouts Richfield Community Church
792 Bottles
05/18/13
Community Event
Placentia Green Business Expo
400 Bottles, 100 Pencils
05/23/13
School Event
Charles Wagner Elementary PTA Dance -a -thon
480 Bottles
05/23/13
School Event
Es eranza High School Academic Recognition
360 Bottles
05/30/13
Community Event
E.F.C.S. CW Perry Memorial Golf Tournament
288 Bottles
05/30/13
School Event
Mabel Paine PTA Carnival
408 Bottles
05/30/13
Community Event
OC Foundation for Oncology Children's Camp
264 Bottles
05/30/13
Community Event
Church of Jesus Christ of LDS
504 Bottles
06/06/13
School Event
Bernardo Yorba Middle School Field Day
1008 Bottles
06/06/13
School Event
Fairmont Elementary Greek Olympics
552 Bottles
06/06/13
School Event
Sierra Vista Elementary School Carnival
504 Bottles
06/06/13
School Event
Travis Ranch Middle School Promotion Dance
504 Bottles
06/06/13
School Event
Bernardo Yorba Middle School 8th Grade Grad.
360 Bottles
06/10/13
School Event
Friends Christian School Grad Night
120 Bottles
06/20/13
Community Event
Yorba Linda Girl Scouts Day Camp
480 Bottles
07/11/13
Community Event
North OC Geneolo ical Society Annual Seminar
120 Bottles
08/17/13
Community Eve
Placentia Dist. Library Summer Readin Celeb.
2016 Bottles
As of May 30, 2013, 34,432 Bottles Scheduled /Donated
AGENDA REPORT
Meeting Date: June 3, 2013
Subject: Status Report on Strategic Plan Initiatives
ATTACHMENTS:
Description:
PACT - Strategic Plan Trackinq.xlsx Strategic Plan Tracking
ITEM NO. 4.8
Type:
Backup Material
Strategic Plan Initiatives Status Report
Public Affairs- Communication - Technology Committee
Strategies
Start Date
Completion
Lead Party
April Progress
May Progress
Date
OE 1: O timize Use of Existing Technologies
Identify the Current Functionality of
HR -PR Audit completed by
Negotium has started solution for
OE 1 -A
Existing Technology and Determine if
Jul -11
Sep -11
IT Director /EPIC Committee
it is Being Utilized to Full Capacity
Negotium awaiting report
HR issues.
Evaluate How Each Department Might
EPIC Committee/ Executive
Looking at Options for a Video
OE 1 -13
Make Further Use of Existing
Sep -11
Dec -11
Staff
Monitor in Crews Quarters
Technology
CP 1: Increase Brand Recognition within the Communit
Enhance Resources for Public
CP 1 -A
Information & Governmental Affairs
Jul -11
Dec -11
Public Information Officer
Division
Develop a Public Relations Master
DRAFT CRISIS
DRAFT CRISIS
CP 1 -13
Plan with Measurable Goals
Jul -11
Jun -12
Public Information Officer
COMMUNICATIONS PLAN
COMMUNICATIONS PLAN
UNDERWAY
UNDERWAY
CP 1 -E
Effectively Use Broad Spectrum
On -going
On -going
Public Information Officer
Ongoing
Ongoing
Communication Opportunities
CP 2: Increase Public Awareness of Water and Wastewater Related Issues
Meeting Scheduled for 5/8 with
program to be edited to focus on
CP 2 -13
Develop and Expand a Youth
Jul -11
On -going
Public Information Officer
MWDOC to discuss edits and
3 grades with enhancements and
Education Program
Branding enhancements for
additonal branding.
Program